Introduction
Ever wonder why WhatsApp is one of the most preferred instant messaging platforms worldwide? Among a host of benefits, WhatsApp allows users to send multimedia messages instead of text messages. With multiple messaging formats, users can create engaging conversations and share a lot of content, which is not possible with just text messages.
Our communications are much richer using multimedia content, which allows for accurate conveying of emotions and engages the users. The popularity, ease of use, and multiple features attract businesses to adopt WhatsApp campaigns as part of their marketing initiatives.
Messages sent via the WhatsApp Business API boast a 99% open rate, far outstripping the average email open rate. For businesses, using text, video, and images for WhatsApp campaigns can be an effective way to engage customers and deliver content-rich messages to them.
Since every message type has a distinct function, you can accommodate a range of circumstances and meet your clients’ communication demands. Knowing everything about different WhatsApp message templates will allow you to customize your campaign and target your audience.
In this article, we will explore how easily you can create different WhatsApp message templates for your WhatsApp campaigns with Kenyt.
How to create a text message template for WhatsApp Campaign
If you’re planning to create a text message template for your WhatsApp campaign on Kenyt, please follow the below steps to create a text message template from Kenyt Dashboard.
Step 1: Log in to Kenyt Dashboard
Log in to your Kenyt Dashboard using your credentials and navigate to the “Campaigns” section from the menu on the left side under “Home”.
Step 2: Navigate to WhatsApp Campaign
On the menu bar, click on the “WhatsApp button” and select “WhatsApp Campaigns” from the drop-down.
Step 3: Create a campaign
Click on the “Campaign” button present on the right side of the screen to start creating a new WhatsApp campaign.
Step 4: Set up WhatsApp Campaign
In the next screen, add a campaign name and choose the WhatsApp template you wish to send, or you can create a template, using the “Create New Template” button.
Step 5: Create your Text WhatsApp message template
In the “Template Type” field, present on the left side of the screen, mention WhatsApp and mention a text template in the “Template Name” field.
Kenyt offers to send you message templates in four different languages; English, Hindi, Telugu, and Bengali. Choose a language, as per your target audience and campaign requirement.
For template creation, select text as your “Template Type” field, present on the right side of the screen. Add attachments, if any, then proceed to create the “Message Body”.
You can add CTA buttons to your message template, but note that you can only add two buttons to a message template.
Step 6: Save the template and send
You can save the template after adding all the requirements. Next, you should add the template ID to the API link provided by Kenyt. Now, your Text WhatsApp Campaign is ready to send to selected recipients.
How to create an image template for WhatsApp Campaign
For creating an image WhatsApp template on Kenyt, follow steps 1 to 4 as mentioned above while creating a text template.
Step 5: Creating an image WhatsApp template
Then, in the “Template Type” field, present on the left side of the screen, mention “WhatsApp” and mention an image template name in the “Template Name” field.
Kenyt offers to send you message templates in four different languages; English, Hindi, Telugu, and Bengali. Choose the language as per your target audience and campaign requirement.
For template creation, select an image as your “Template Type” from the drop-down, present on the right side of the screen.
Now, as you are creating an image template, upload your preferred image using the “Upload Media” button. You can also add any attachment, if any, then proceed to create the “Message Body”.
You can add CTA buttons to your message template, but note that you can only add two buttons to a message template.
Step 6: Save the template and send
Repeat step 6, as mentioned in the text template creation, to save your image template and add the template ID to the API link provided.
Your image template is ready for your WhatsApp Campaign with Kenyt.
How to create a video template for WhatsApp Campaign
You can follow steps 1 to 4 for creating a video WhatsApp template on Kenyt as mentioned above while creating a text template.
Step 5: Creating a video WhatsApp template
Creating a video template with Kenyt is similar to creating an image template but with a few different selections.
1. In the “Template Type” field, present on the left side of the screen, mention “WhatsApp” and mention a video template name in the “Template Name” field.
2. As mentioned in earlier template creation, Kenyt offers to send you message templates in four different languages; English, Hindi, Telugu, and Bengali. Choose a language as per your target audience.
3. For template creation, select video as your “Template Type” from the drop-down, present on the right side of the screen.
4. Now, as you are creating a video template, upload a video using the “Upload Media” button.
5. You can also add any attachments, if any. Then, proceed to create the “Message Body”.
6. Add CTA buttons to your video template, but note that you can only add two.
Step 6: Save the template and send
Repeat step 6, as mentioned in the text template creation, to save the video template and add the template ID to the Kenyt-provided API link.
Now, your video template is ready for your WhatsApp Campaign with Kenyt.
Wrapping up
Kenyt provides a seamless interface with its comprehensive dashboard that makes sending WhatsApp Campaigns effortless and convenient. Follow the steps above to create stellar media-type templates and engage your audience.
Frequently Asked Questions
For a WhatsApp campaign, ensure that your image is of a 1:1 aspect ratio or 16:9 wide ratio. Also, note that a maximum of 5MB of image can be uploaded for a WhatsApp campaign.
Kenyt WhatsApp Cloud API provides a secure sandbox environment to test your templates before sending them to recipients. It is a controlled and safe environment to test applications or systems. You can use a draft message template to test the successful delivery of your message. For this, you can add a test phone number to your WhatsApp business account and add a recipient to test your WhatsApp template.
Text, image, and video are different template types. They determine the design and content types of your message template. A text message template will allow you to add a header to the main message body.
On the other hand, image and video media template types do not allow you to add any header along with the main message content. The sent message will showcase your image or video at the top of your message followed by the main message content. Image and video messages allow you to create much more visually engaging content compared to a plain text message.
Nisha Sneha
Nisha Sneha is a passionate content writer with 5 years of experience creating impactful content for SAAS products, new-age technologies, and software applications. Currently, she is contributing to Kenyt.AI by crafting engaging content for its readers. Creating captivating content that provides accurate information about the latest advancements in science and technology has been at the core of her creativity.
In addition to writing, she enjoys gardening, reading, and swimming as hobbies.
