While you have been using WhatsApp Business campaigns for promotions and increasing your business visibility, how successful have you been with the process? This is why you need in-depth analytics.
At Kenyt.AI, we provide you with detailed analytics that will help you analyse and iterate your campaigns for better campaign success and business visibility. This guide will get you started and help you with the basic foundation for understanding how to explore Kenyt.AI analytics.
Understanding Kenyt campaign analytics
When you sign up for the Kenyt dashboard and onboard yourself with the WhatsApp API, you can send messages, create campaigns, and do a lot more stuff. But the real question is – how will you know that the messages you send are reaching the right audience?
WIth Kenyt campaign articles, you get the following functionalities that are listed in the following subheadings.
Step 1: Getting started
Once you are on the Analytics dashboard, you have to decide the time frame you want to analyse the performance for. You can choose the necessary timeframe from the options in the drop down menu. Choose the particular campaign that you want to view in detail and move to the next step.
Step 2: Reading the dashboard
The first section that you notice will provide you with information related the the new subscribers, unsubscribed list, and the contacts who are receiving your messages. Graphs show you the delivered messages and the failed messages. The total messages in the time frame is shown in the form of a pie chart.
Step 3: Understanding campaign delivery
Messages sent in a certain time span are differentiated with sent, delivered, read, replied, and clicked parameters. Failed/undeliverable messages are shown in a different column. This will help you understand the contact you are having and the way to approach your audience.
Step 4: Way ahead
Once you view the necessary information, graphs, and details related to the campaigns you are running, it is time for you to download the report and proceed with further discussions with your management. This will help you streamline your campaigns for further success and better visibility.
Bottom line
With this powerful line-up graphs and charts, Kenyt.AI comes in as the best resource for understanding your campaign performance. Our support team is always ready to assist you further with any queries.
If you are still wondering when to make the right move, contact our sales team right now. Scale up your business with better visibility and successful campaigns.
Aaron Jebin is an enthusiastic SAAS technical content writer interested in writing for new and existing technologies, platforms, and tools. With an experience of over 4 years in technical writing, he is keenly focused on developing articles to provide readers with complete solutions to the common problems that arise in the everyday workplace. His writing mostly focused on team building, work ethics, business analysis, project management, automation, AI, customer and employee engagement methodologies. He has an interest in baking cakes and making stained glass art. He is currently honing his drifting skills.
